Elected for the second year following as the best influential athlete in Brazil by IBest, Falcão 12 celebrates the title again in 2022. The former player was elected by the popular jury of the annual award offered to the best professionals and companies in the digital market (internet, websites, social networks, apps and similar) in the country.
Check out the announcement video:
The award, in addition to recognizing his legacy in futsal, is of great importance for Falcão’s career as a businessman, since the title in 2021 was responsible for igniting the desire in the star player to seek new achievements in the digital age. Thus, the F12 holding was born and the mission to create sports and gameplay experiences for Brazilians.
“As soon as I won the Ibest award [in 2021], the desire to go further sparked in me, so I challenged myself to look for new markets, with that, on each new trip I took, I connected with different people and things. In Recife, for example, I got to know X1, a new modality that is growing more and more, and I became a partner in the business together with Ney Silva and Zé Roberto, that’s how I’ve been building the holding company” explained Falcão in an interview in March of this year .
Currently, F12 is one of the fastest growing companies in the country, mainly in the betting market with the F12.Bet platform.
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